May 22nd, 2023

KFC Has Sold 100M+ Nuggets In 2 Months?! A First Look At What Tesla Advertising Could Look Like, Where Instacart Is Driving Revenue Growth, Faded Murals Reborn, Markets, And A Big International News Day.

Tim Rowe, Chief Curator
May 22, 2023

Some people are calling this the first look at what Tesla advertising could feel like…if so - they understood the assignment. ✅

Drive to believe——why she chose Tesla? ❤️
— Tesla Asia (@Tesla_Asia)
May 19, 2023

KFC has sold over 100 million nuggets in less than two months

The restaurant company said ‘we’re very excited about the success we’ve seen to date’ from its new nuggets, launched in late March.

www.nrn.com/quick-service/kfc-has-sold-over-100-million-nuggets-less-two-months

U.S. paid search spend forecast to hit $110 billion in 2023

Within search, retail media networks (RMNs) are a rising star – it is projected to be near $30 billion in spending this year.

searchengineland.com/us-paid-search-spend-forecast-2023-427066

Nearly 30% of Instacart’s revenue is from advertising

Instacart may be known for delivering groceries, but advertising delivered $740 million in revenue for the company in 2022.

searchengineland.com/instacart-ad-revenue-2022-427360

Employee Data and Back-to-Work Numbers - Connect CRE

With the pandemic in the rearview mirror, return-to-office mandates are on the rise. Having said that, many workplaces don’t ask their employees to show up every day from nine to five. In the post-pandemic work world, many workers come into work anywhere from two to four days a week. Placer.ai noted that the “new hybrid ...

www.connectcre.com/stories/employee-data-and-back-to-work-numbers

Faded advertising murals being re-created, restored by young artist

The new mural is recreating and/or restoring faded sections of old America's Cup Coffee and Coca-Cola advertising murals.

jg-tc.com/news/local/history/faded-advertising-murals-being-re-created-restored-in-mattoon/article_4631b00a-f656-11ed-ba72-2bc5ad40b29c.html

Clear Channel Scandinavia on LinkedIn: #platformforbrands

No matter what happens to Clear Channel, Clear Channel Scandinavia must be protected. ❤

www.linkedin.com/posts/clear-channel-scandinavia_platformforbrands-activity-7064993483828207616-e3Dm/?utm_source=share&utm_medium=member_ios

Do things that don’t scale

If you want your company to truly scale, you first have to do things that don't scale. Handcraft the core experience. Serve your customers one by one, until you know exactly what they want. That's what Brian Chesky did in the early days as co-founder and CEO of Airbnb. He shares their route to crafting what he calls an "11-star experience.”

mastersofscale.com/brian-chesky

The Trade Desk Is 1 of the Best Growth Stocks to Buy in This Bear Market | The Motley Fool

The Trade Desk is taking advantage of marketers' increasing shift from traditional advertising to digital advertising.

www.fool.com/investing/2023/05/20/the-trade-desk-is-one-of-the-best-growth-stocks-to

Research Preview: The State of the American Mall

The American Mall: Take an early look at Coresight Research analysis of the mall format in the US, covering occupancy rates, traffic trends and more.

coresight.com/research/research-preview-the-state-of-the-american-mall

The Supply Side: Retail media networks reshaping digital marketing - Talk Business & Politics

In the hyper-competitive retail world, the rise of media network platforms such as Walmart Connect or Target’s Roundel continues to grow amid ever-changing consumer expectations. Researchers at the Sam M....

talkbusiness.net/2023/05/the-supply-side-retail-media-networks-reshaping-digital-marketing

Young pioneer launches digital billboard and changes GB advertising industry

NASSAU, BAHAMAS- Advertére Marketing, founded by Andros native Brandon Hall, launched his company’s final phase for the island’s first modern and industry standard billboard advertising company in Freeport. Ultimately pioneering the way into modern alternative advertising for the Freeport landscape.

ewnews.com/young-pioneer-launches-digital-billboard-and-changes-gb-advertising-industry

How we are redefining outdoor advertising in Africa

With the unlimited potential that technology has to enhance how advertising and marketing are done, a media company like Alpha & Jam Africa is

businessday.ng/bd-weekender/article/how-we-are-redefining-outdoor-advertising-in-africa-ajiboye

New York Bakery Co. launches anamorphic 3D OOH camp//aign | Mobile Marketing Magazine

UK bagel brand, New York Bakery Co., has teamed up with Global , the media and entertainment group, to create a 3D outdoor campaign that’s breaking out of frames across London.

mobilemarketingmagazine.com/new-york-bakery-co-launches-anamorphic-3d-ooh-campaign

Italian Job: Clear Channel, Hivestack partner in Italy DOOH

Hivestack, a DOOH ad tech firm, has announced the expansion of its multi-nation partnership with Clear Channel, an outdoor advertising and media company, with the launch of Hivestack's partnership with Clear Channel Italy, according to a press release. As part…

www.digitalsignagetoday.com/news/italian-job-clear-channel-hivestack-partner-in-italy-dooh

Hope you had a great weekend and are ready for the week ahead!

Tim

May 22nd, 2023

KFC Has Sold 100M+ Nuggets In 2 Months?! A First Look At What Tesla Advertising Could Look Like, Where Instacart Is Driving Revenue Growth, Faded Murals Reborn, Markets, And A Big International News Day.

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