Insider Daily Brief June 23rd, 2023
From Couch To Checkout (New Magna Report), Retail Recovery Part II, OOH In C-Stores, Former TikTok CEO, Delta CMO, Trade Desk CEO All Weigh-In On Advertising, And The Quintessential OOH Quiz.
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👆 A great follow-up article to accompany this chart from yesterday 👇
Panerai Heliport NYC June-2023
"We're going to stay away from any major controversy because there's a principle here: We are the most inclusive brand."
- Coca-Cola CMO Manuel Arroyo
It has been an absolutely incredible push for the podcast since coming out of the conference in Nashville. In fact, since then, we’ve released some of our most-listened-to conversations of all time.
So, I figured I’d share the Top 5 episodes since April with you here, in order of release date (and a quick update below on what’s new, what’s next, and what’s happening):
Unlocking the Value of Transit Advertising with Intersection CEO, Chris Grosso
If you’ve already listened to those, a couple of personal favorites that are flying below the radar are this episode on Web3/Metaverse and how it can be used for presenting OOH campaigns before they’re sold and then the inverse of that, hand painted art and a conversation loaded with great soundbites, The Concrete Canvas.
All right, so that should get you up-to-date on what’s been new and exciting since March/April in the world of the podcast. We’ll be back in two weeks with the Retail Media series.
It's looking like the advertising market is coming back, says former TikTok CEO Kevin Mayer
The Trade Desk CEO Jeff Green: It's the best time ever to be in internet advertising
All values as of 6 AM ET / 3 AM PT, other than S&P500 close (4 PM ET / 1 PM PT).
I think my favorite part so far about AdScout has been meeting one-on-one with folks to walk them through the platform and get them control of their profile.
The “wow, that was easy!” response each time is exciting and then turning over the keys on a quick test-drive to show off how easy it is to trick out your profile, start collecting reviews, or even boost your profile.
So, shoutout to Jasmin at NICKELYTICS for helping get another rockstar company verified yesterday afternoon and to Nick for a great conversation about getting your company added next week.
The train rolls on down the line 🚂